A premium café-style concept that provides a cozy dine-in experience with beautifully crafted desserts and drinks. IG Signature is created for the mid-to-high income segment, perfect for family gatherings, friends' hangouts, or casual indulgence. Our tagline “Let’s Apong Along” invites everyone to slow down and savour life’s sweet moments.
IG Signature elevates the Sarawak icon gula apong into premium desserts, offering a modern, café-style twist that’s both unique and indulgent. Every dessert is a crafted experience, not just a sweet treat.
Our best-selling combo: freshly made premium waffles, paired with smooth gula apong ice cream for the perfect crispy-soft, hot-cold contrast. Topped with local ingredients and seasonal fruits for an Instagram-worthy finish.
Our Signature series is not available at IG Ais Krim outlets — offering a limited edition experience to elevate the dine-in visit. Includes specialty items like Gula Apong Affogato, Waffles + Gula Apong Ice Cream, and Premium Ice Cream Series.
Designed for chill-out sessions, catch-ups, and celebrations. Warm lighting, cozy interiors, and a Sarawak-meets-modern aesthetic to give guests a place to relax, take photos, and enjoy slow moments.
We focus on quality and customer experience to attract young adults, working professionals, and families looking for a delightful dine-in dessert spot.
Proudly born in Sarawak — our menu stays true to our roots while infusing modern café culture, making it perfect for both locals and tourists. It’s where local pride meets lifestyle dining.
Is more than just a tagline — it’s a social experience, inviting everyone to enjoy gula apong together in a stylish, relaxed setting.
| Category | IG AIS KRIM | IG SIGNATURE |
|---|---|---|
| Concept | Grab & Go | Cafe |
| Target Market | Mid to low income customers | Mid to high income customers |
| Serving Style | In-hand desserts (soft serve in a cup) | Plated desserts, served fresh for dine-in |
| Location | Kiosk/pop-up booths | Full café setup with comfortable seating and modern interior |
| Key Products | Pure Gula Apong soft serve ice cream | Gula Apong premium desserts (e.g., Premium waffles with soft serve) |
| Brand Personality | Fun, accessible, family-friendly | Elegant, stylish, premium feel |
| Packaging | Simple, portable packaging for easy consumption | Premium presentation for an elevated dessert experience |
| Customer Experience | Quick treat on the go | Relaxing hangout spot for bonding and quality time |
| Visual Identity | Cute character-based logo and colorful vibe | Sleek, modern design with a sophisticated aesthetic |
| Main Strength | Local flavor, affordable, convenient | Premium creations, unique café-style gula apong desserts |
Based in Sarawak, Malaysia, IG Ais Krim specializes in Gula Apong ice cream and milk tea with rich caramel-like palm sugar sweetness. Try our authentic taste today!
Lot 3606 47, Block 12, Muara Tebas Land District B, Off, Jalan Setia Raja, Vista Industrial Park, 93350 Kuching, Sarawak, Malaysia.
Β© 2025-2026 IG Ice Cream Sdn Bhd 202201037831 (1483528-A)
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